FRUIT OF THE LOOM 🍎 LOOM LARGE

FRUIT OF THE LOOM 🍎 LOOM LARGE

  • With FRUIT OF THE LOOM affordability & quality go hand-in-hand.

    So we reminded people how good quality at a sensible price can make them FEEL. With a lil' wink.

    OOH ran in Minneapolis.

    Video Director: Judah Friedlander

    Muse by Clios Coverage

Digital OOH

Rotate 🔄 on mobile

FOLCOR23036-2023-Campaign-Walmart-76321-1200x400.jpg
* finally got "wedgie" on something *
FOLCOR23036-2023-Campaign-Walmart-BTS-Digital-Truck-Rear-720x720.jpg
FOLCOR23036-2023-Campaign-Walmart-Art-Digital-Truck-Side-1280x720.jpg

more Digital OOH

CONTEXTUAL PLACEMENTS (FINANCIAL DISTRICT, WEEKEND PARK FESTIVAL, DOG PARK ADJACENT)

Financial District placement💰"Hundy" is banker lingo - an informal way of transferring money (not that you needed that definition)
City park/weekend festival placement 🍻
Dog park adjacent 🐕

FRUIT OF THE LOOM asked us to bring to life “looming large” while also making them uncomfortable.

✔ Two videos got banned from TikTok. Success.

olv & broadcast

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